Thursday, July 22, 2021

Artist of the Day, July 22, 2021: Naoto Fukasawa, a Japanese product designer (#1336)

Naoto Fukasawa (1956) was born in Yamanashi Prefecture. Graduated from Tama Art University’s Product Design Department in 1980. In the same year, he joined Seiko Epson, where he was responsible for advanced development design. In 1989, he moved to the United States, where he joined ID Two (now IDEO San Francisco). Having honed his craft for seven years, focusing mainly on Silicon Valley industries, he returned to Japan in 1996. He established and headed up IDEO’s Tokyo office, creating a Japanese design consultant base for the company. He went independent in 2003 and established NAOTO FUKASAWA DESIGN.

Currently, Fukasawa designs for a wide range of leading brands worldwide in Italy, Germany, America, Switzerland, Spain, China, Korea, Thailand, Taiwan, Singapore, France, Portugal, Sweden and Finland, as well as consulting and designing for local Japanese companies. His designs span a wide variety of fields, from precision electronic equipment to furniture, interior spaces and architecture.

Fukasawa is well-recognized for his designs - which are imbued with a quiet power that embodies peoples’ hopes and expectations - as well as his design philosophies. Conveying them using such terms as “design dissolving in behavior”, “center of consciousness”, “normality”, “outline” and “archetype”, he continues to put these philosophies into practice in his designs.

Fukasawa determined that the impetus for design is found in people’s unconscious behavior, and named this “Without Thought”. He has held workshops of the same name every year since 1999, and continues to announce the fruits of these workshops in book form.

Fukasawa is the curator of The Japan Folk Crafts Museum. He is a professor in the Integrated Design Department at Tama Art University. He is one of the directors of 21_21 Design Sight. He also sits on the design advisory board of Muji, and is the art director of Maruni. He is on the judging panel of the Nikkei Shimbun’s Superior Products and Services Award, and is a member of the screening committee for the Mainichi Design Award. In 2006, he established “Super Normal” with Jasper Morrison. He was the Good Design Award chairman from 2010 to 2014. He was on the judging committee of the Braun Prize in 2012. In 2017, he became a member of the judging committee for the Loewe Craft Prize. He has been accorded the title of Royal Designer for Industry (Royal Society of Arts). He was awarded the Isamu Noguchi Award in 2018.

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Naoto Fukasawa

2003, Humidifier
for ±,  Japan

2005, Hashi Long lamp
for Artemide, Italy

2006, Koishi, Pouf
for driade, Italy

2006, Terra
for Boffi, Italy

2006, Trapezoid, ISSEY MIYAKE WATCH
Japan

2007, Chair, vitra Edition
Germany

2008, Blendia
for KAI, Japan

2008, Roundish Arm Chair
for maruni, Japan

2009, Grande Papilio
for B&B ITALIA, Italy

2009, Grande Papilio
for B&B ITALIA, Italy

2010,  Egg Carton
for ±0, Japan

2011, Shiba – Pots & Pans
for ALESSI, Italy

2011, Shiba – Pots & Pans
for ALESSI, Italy

2012, Demetra
for Artemide, Italy

2013, Cork Bench
for Amorim, Portugal

2014, Electric Kettle
for MUJI, Japan

2014, Lotus
for Boffi, Italy

2015, LCC Terminal, Sofa Bench
for MUJI, Japan

2016, Colosseo tables
for B&B ITALIA, Italy

2017, Mobike Next Generation, concept design
China

2017, Nomu – Thermo Insulated Jug
for ALESSI, Italy

2018, Land
for PLANK, Italy

2018, Land
for PLANK, Italy

2019 Air Purifier
for Hitachi, JAPAN 

2019, Bull bench
for B&B ITALIA, Italy

2019, GACHA
for Sensible4 x MUJI, Finland, Japan

2019, ITSUMO Cutlery
for ALESSI, Italy

2019, ITSUMO Cutlery
for ALESSI, Italy

2020, Ayana
for B&B ITALIA Outdoor, Italy

2020, Kagoshima Bank Head Office Building
Kagoshima Ban, Japan

2020, Kagoshima Bank Head Office Building
Kagoshima Ban, Japan

2020, Pao steel pendant
for HAY, Denmark 

2020, Tako
for maruni, Japan 

2020, team-demi
for PLUS, Japan 

2021, Seiko Watch
,
Japan

2021, Za for emeco,
USA

 

 
 

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