Carpenter Collective is led by partners, Jessica and Tad Carpenter. The pair have been collaborating together since the day they met in design school over a dozen years ago. Since then, they’ve earned a national reputation for creating powerful brand experiences and unique visual storytelling with a whimsical wink.
Jessica Carpenter is designer, art director and co-founder of Carpenter Collective. She specializes in art direction, typography and creating engaging touch points throughout brand experiences. Jessica got her start working at Willoughby Design as a designer and art director for over 10 years. During her time there she was lucky enough to work with brands such as Panera Bread, Kohl’s and the United Nations. After partnering with Tad in 2015, her attention to detail and collaborative approach to design has made the pair a dynamic duo. Jessica’s work is thoughtful, engaging and highly creative—just like her.
Tad Carpenter is a designer, illustrator, author and teacher based in Kansas City, Missouri. Tad grew up the son of two artists smack dab in the Midwest. His father was an illustrator and a creative director for Hallmark Cards for over 40 years and his mother is a talented fiber artist. Tad has illustrated over twenty children’s books on the market today as well as designing over 200 gig posters for musicians, bands and tours. Tad is passionate about personal projects such as his weekly SUNday Suns and Made in the Middle. Since 2009, Tad has also been teaching Graphic Design at his alma mater, The University of Kansas and was named a Graphic Designer to watch by GDUSA in 2017.
Carpenter Collective strives to create brand experiences that emotionally engage and connect with consumers. The best brand strategy is developed as a partnership between the client and design team. This is a key component to establishing a road map that will guide them in expressing the brand attributes to consumers through design.
© 2025. All content on this blog is protected by international copyright laws All images are copyrighted © by Jessica Carpenter and Tad Carpenter, or Carpenter Collective or assignee. Apart from fair dealing for the purpose of private study, research, criticism or review as permitted under the Copyright Act, the use of any image from this site is prohibited unless prior written permission is obtained. All images used for illustrative purposes only
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| Hilight Cannabis packaging |
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| Hilight Cannabis packaging |
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| Boulevard Rec Deck, key ingredients |
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| Boulevard Rec Deck history |
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| Boulevard Rec Deck Experience |
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| Boulevard Rec Deck |
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| Boulevard Rec Deck signage |
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| Born with Seoul billboards |
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| Born with Seoul packaging |
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| Born with Seoul packaging |
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| Publix Cereal Line |
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| Publix Cereal Line |
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| Publix Cereal Line |
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| Publix Cereal Line |
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| PT's Coffee Roasting Co. pictograms |
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| New Glory family packaging |
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| Lumine Salon implementation |
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| Brand identity |
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| Brand identity |
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| Packaging |
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| Sonic Drive-In promotion |
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Slides Blvd History
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