Artist of the day

Tuesday, April 9, 2024

Artist of the Day, April 9, 2024: Brandient, a Romanian and Singapore design firm (#1993)

Brandient is a mobile taskforce of multidisciplinary experts specialized in brand innovation on emerging markets and industries. They originated in Eastern Europe and opened a second office in Singapore.

Their signature is the deeply rooted entrepreneurial approach: bold, unrelenting, familiar with the ever-changing new normal, and offering true, smart solutions to the most challenging context. The very exposure to puzzling situations in the emerging markets that forged their professional experience and intellectual rigor makes them unafraid in front of change, while their Eastern essence makes them empathic and unfaltering.

"We bring to the table a multidisciplinary mix of competencies — from marketing and business management to design thinking and unconventional communication. That gives us a solid understanding of the value creation mechanism, an appetence for technology brands and for complex and non-standard branding projects, a specialization in large brand creation and reconstruction projects.

Working easily across emergent markets, we have successfully completed high-profile branding and design projects — most often in a tight collaboration with investment funds and VC — across almost all industries, from fast moving consumer goods and regional retail chains to large multinational telecoms, banks and new economy startups, be it for new brand creation or fixing the entangled brands following an M&A. We are serving the specific needs of the entrepreneurial spirit anywhere in the world — whether that spirit lies in an entrepreneurial business ready for the next level, a lively startup determined to take the market by storm, or a corporation dealing with the fragility of our times.

If brands are not for value, they are for nothing — it’s been our true belief from the very beginning. Fifteen years after starting up, Brandient comprises a portfolio of professional stars with a portfolio of solid, viable projects, and a stronger than ever commitment to create valuable brands for our clients.
Signs of Value™ was our promise from the very beginning. On that promise we worked hard to create for our brave and diligent clients brands capable to boost business growth, to solve business problems and opportunities, to add financial value to the business, to attract best talents from the labor market, and to do good for communities, people and nations.

It’s our belief that true brands are Signs of Value™, and they provide perpetual inspiration to create relevant products, services or experiences, while being socially and ethically relevant.

© 2024. All content on this blog is protected by international copyright laws All images are copyrighted © by Brandient or assignee. Apart from fair dealing for the purpose of private study, research, criticism or review as permitted under the Copyright Act, the use of any image from this site is prohibited unless prior written permission is obtained. All images used for illustrative purposes only.

VERIDA, logo

Solaris, identity

Solaris, livery

Silva, labeling

Romanian Olympic and Sports Committee (COSR) rebranding

PLURIVA, packaging

PLURIVA, brand identity

Fortuna, packaging

HelpNet, rebranding identity

HelpNet, rebranding, exterior signage

eMAG, rebranding logo

Domeniul Coroanei Segarcea MinimaMoralia Wines, packaging

Depanero, rebranding, posters

Depanero, rebranding, livery

Delaco Mascarpone, packaging

Delaco Branza Pufoasa, packaging

Delaco Fan Branza, rebranding, livery

Biz Singapore, editorial

Cupa Romaniei, rebranding, National Arena Flags

Cupa Romaniei, rebranding

Badster, branding, packaging

Badster, branding, livery

Astral, totem

Astral, billboard

Federatia Romana de Rugby, rebranding, livery

Federatia Romana de Rugby, rebranding

Europharm, rebranding, livery

Europharm, rebranding logo

Banca Transilvania, rebranding, logo

Albalact Fulga, packaging

Monday, April 8, 2024

Artist of the Day, April 8, 2024: Nicolas Martin, a French painter (#1992)

Nicolas Martin (1980) is a French artist from Paris, now living and working in Montreal, Canada. After completing his studies at the respected Auguste Renoir school in Paris, Nicolas decide to deepen his artistic knowledge and diversify his skills by completing the Graphic Design program at the Université Laval in Quebec, Canada.

In 2003 he won 1st Prize in the “La Fondation de la Vocation" scholarship in Paris. Throughout his career, Martin has worked as a designer for the famous Galeries Lafayette in Paris and as Art Director for various companies in Europe and North America.

He started his career as a professional painter in 2013 with a highly successful Solo show at the L’Oeil du Prince Gallery in Paris, followed by a second equally successful Solo exhibition there the following year. In 2015 he made his US debut in “Urban Life” at Abend Gallery in Denver and was a finalist at the respected ARC Salon. He was also named an “Artist to Watch” by Southwest Art Magazine and featured in the book “Tall Trees of Paris”. Nicolas’s work has also recently been included in the “Realism Without Borders” International group and exhibitions as well featured in the Jetset Collection exhibition at Vanessa Rothe Fine Art in California.

His third Solo exhibition entitled ” Cinemascope” at the L’Oeil du Prince Gallery in Paris in 2016 was highly acclaimed and proved to be another successful achievement for his career. Nicolas is proud to be exhibiting among top artists, his work is now widely collected in both Europe and North America. His primary goal as a painter… constant evolution.

Member of The Salmagundi Club - New York - since 2017.

© 2024. All content on this blog is protected by international copyright laws All images are copyrighted © by Nicolas Martin or assignee. Apart from fair dealing for the purpose of private study, research, criticism or review as permitted under the Copyright Act, the use of any image from this site is prohibited unless prior written permission is obtained. All images used for illustrative purposes only.