Although Miles Newlyn has never been employed by a studio or agency, his identity work has benefited some of the world's biggest companies - Unilever, Honda and Sky to name just three. He has a knack for creating innovative logos that carry with them an accessible look and feel, and so his style is often described as humanist. Though uncomfortable with the term, when Newlyn launched his new website recently he finally succumbed to the label. Like so many freelancers, the designer works from a bedroom in his home in north London.
Miles Newlyn founded Newlyn.com in 2004 with the ambition to help creatives to achieve their vision with typographic accuracy, craftsmanship and originality.
A specialist in brand typography for over 20 years, Newlyn’s work has helped audiences grasp the things they read and remember who wrote them. His logo work has put Honda, Cadillac, and Land Rover on our roads, two Olympics on our screens, and EE, 3 and Sky in our clouds.
Dedicated to helping agencies achieve great, award-winning work for the clients, Newlyn is focussed on creating typographic voices for the biggest and best businesses. From Zaha Hadid to the Tate Gallery, his work has helped put clients at the heart of contemporary culture.
It’s our belief that the right typeface, combined with color and scale, gives businesses a fresh voice that can communicate more in less time than any other method. This property has never been more useful or relevant than right now.
What makes Newlyn different from most foundries is our unique perspective on brand typography arising from the parallel disciplines of logo and type design. As the speed of business and the exchange of ideas continues to increase, it’s his hope that this perspective continues to benefit the creatives he work with.
Miles is also a figurative painter and maritime enthusiast.
© 2020. All content on this blog is protected by international copyright laws All images are copyrighted © by Miles Newlyn or assignee. Apart from fair dealing for the purpose of private study, research, criticism or review as permitted under the Copyright Act, the use of any image from this site is prohibited unless prior written permission is obtained. All images used for illustrative purposes only
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Mr. Miles Newlyn
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Unilever Logo, 2004
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Carrefour logo, 2009
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Honda logo
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Land-Rover logo
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Saab logo
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Sky Logo for Venture3
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Tate Modern logo
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Very Logo
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Three logo
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Arla logo
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EE logo
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Coutts logo
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Beeline logo
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Exetel logo
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Here logo
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Olympic Air logo
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Malibu logo
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Font: Sabbath Black, 1992
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Font: Missionary, 1991
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Font: Democratica, 1991
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HM Revenue & Customs logo
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ish logo
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Institute of Contemporary art, Boston
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Société Générale Logo
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Sunglass Hut logo
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Superdrug logo
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Skittles logo
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Powwow logo
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Ono logo
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School of Engineering, Tohoku University
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PwC logo
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Dupont logo
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FIFA world Cup logo
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Liechtenstein logo
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Premier League logo
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